Pontiac, R.I.P.
General Motors has announced that the Pontiac brand will be phased out by next year.
I’ve had six cars over the years, and three have been Pontiacs. I’d buy another too, and maybe I will if they get cheap enough now that they’re going out of business! My first was – brace yourself – a 1987 Firebird. I was 19 and I loved it. I bought it from a disc jockey who had it painted bright red, but the paint was starting to peel. I’m guessing that’s why he sold it. It was the ultimate cheese-mobile, of course and it wasn’t even that fast, but it was a cool car in its day, and it was actually a pretty good car. It ran well and got good mileage (it was a V6).
After my Firebird got T-boned I tried to replace it…despite warnings from friends and family, I bought a 1985 silver Fiero. It was cheap. I think $1200. Seemed to run okay, but the first time I changed oil it started to smoke, so the guy must have added something to the crankcase to mask it. And it burned oil. And it was gutless. And it was rife with electrical problems. Still, it kept me mobile for a couple years. Eventually the tranny died, but by that point I’d bought a more practical car anyway, a Chevy Malibu.
When I got married we inherited my in-law’s 2000 Grand Am. This was a very good car that drove well and I liked it. When we moved to Europe the car had to go, but my brother has it and it’s still going strong.
So that’s been my Pontiac experience. I’m a little sad to see the brand die off. I thought the new line of cars set themselves apart a bit and I’ve always liked the little extra effort that they put into Pontiac interiors. Actually, GMs decisions around this downsizing don’t completely add up to me. Why axe Pontiac, but keep GMC – which really is redundant? Why axe Saturn, when you know you’re going to need to expand your range of cheap, efficient cars? Since Saturn has started selling rebranded Opels the cost of putting that line together must have been comparatively low.
Whatever becomes of GM, it’s going to be a very different beast from what’s its been.